The student news of St. Paul Academy and Summit School

The Rubicon

The student news of St. Paul Academy and Summit School

The Rubicon

The student news of St. Paul Academy and Summit School

The Rubicon

“It’s not just Supreme, there’s lots of other hype brands” Ketema said. Murakamis hyped poster is an example of this off-the-beaten-path hype.

What’s all the hype?

Sam Hanson, RubicOnline Editor December 21, 2018
Hype brands allow students to cultivate their aesthetic values, but can all too easily lead to obsession.
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